Contextual
Search
Contextual
search gives recruiters the opportunity for their ad to appear
on websites with related content. For instance, a website that
is focused on java technology may be appropriate for your employment
ad for a “Java Programmer”. Your “Java Programmer”
ad may also appear in an article on java programming found on
CNN.com or the New York Times.com
Contextual
Search is available through search engines such as Google &
Yahoo. It is also available through independent contextual search
companies who have put together their own network of websites
that “serve” contextual ads to their network.
